A good business plan is a road map, it guides you through each stage from start-up and managing your business as well as providing an ongoing and essential planning tool. You’ll use your business plan as a roadmap to organise, run, and grow your business. It’s a structured way to think through the key elements of your business.

A perfect business plan is based on lots of research. It details: the purpose of your business, a profile of your business (what services you offer, your target market and audience, your resources, how you’re going to solve a problem and what makes your business unique), documenting all aspects of your business (documenting everything from your expenses, cash flow and industry projections, details like your location strategy and licensing agreements), outlines your strategic marketing plan (the ‘what’ and the ‘why’ of the marketing tasks you need, and the costs), make it adaptable for your audience(s) (is it just for you or your managers, using it to remind you of your objectives whilst a banking or financing source that you might be wanting to use will be more interested in balance sheets, assets, forecasts and cash-flow statements). Lastly, explain why you care about your business, in so doing you create an emotional connection with others which will resonate through your business and audiences so that they’ll support your business going forward.

We provide a business plan that’s 80% complete for your dog niche, it just needs your added twist and personalisation.